The “Occasion Market” of Susegana on “Occasion Business” broadcast on Dmax

Thursday 01st January 2026 11:06 AM

From vintage items to modern accessories, from furniture to collectible gameshidden treasures can be hidden among these shelves. It’s all about being able to find them… Between proposals and handshakes, counter-offers and raises, the goal is to always obtain the best price. This is the only way to conclude the real “Occasion Affairs”, broadcast every Wednesday from January 7th at 9.25pm on DMAX (channel 52). On the outskirts of Treviso, every day Thomas and his team juggle mountains of objects and dozens of customers ready to sell or buy. Between sellers who overvalue the goods and buyers looking for the impossible deal, negotiations become a constant challenge. From books and appliances to furniture, designer accessories and collectibles, each item hides a story and a possible deal.

The mechanism is simple: Thomas evaluates the objects, puts them on consignment and, if they find a buyer, the shop collects its percentage. There are those who bring treasures without knowing it and those who try to pass off junk worth its weight in gold. It’s up to Thomas and his team made up of Ilaria, Sara, Maila and Marco to sniff out the deal, recognize the nugget hidden in the dust and convince customers that the right price is what they decide. Between tight negotiations, unexpected discoveries and hilarious moments, the Bargain Market is a world where everything can change hands and every object can turn into a small stroke of luck.

DMAX has always told about worlds in which bargaining, the value of objects and human relationships are at center stage. “Occasion Business” brings this story to Italy through an original project, deeply rooted in the territory, which follows the daily life of a family-run commercial business that has become a point of reference for the community over the years. Between shelves full of objects and negotiations that take shape, the shop becomes the beating heart of a microcosm made up of relationships and new opportunities, in which every deal is the result of a subtle balance between intuition and experience.